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May 05, 2008

Introduction - Complete Guide For WebMasters


This is an article dedicated for WebMasters. In here we're going to reavealed a Complete Guide for Webmasters. Are You Interested in Promoting Your Website on the Search Engines? The Link Building Strategies explained here are the Backbone of the Marketing and Promotion Campaign for your Website. With these strategies, you will surely achieve improved and higher rankings on the Search Engines.

This guide is especially intended for webmasters and site owners who are serious about their business and its promotion on the web. Reading this guide won’t be enough as it will require actual implementation and practice of all the tips and techniques mentioned. Remember this :

Link Building requires a lot of patience, and it’s a time-consuming process. So you’ll need to put in time, effort and energy on an on-going basis and wait, wait and wait before you see any fruitful results from your efforts.

What Is Link Building?

Link Building is the process by which you get incoming links to a website. Link Building is initiated to get incoming links to a website from other websites. The whole purpose behind link building is to improve the link popularity of a website, or to improve the number of incoming links to a website.

What Is Link Popularity?

Link Popularity is the number of links coming to a website from other websites. Different Search Engines have different algorithms and policies by which they count the number of incoming links to a website. Link Popularity has nothing to do with the quality of the incoming links. It is in simple terms, just the number of links pointing to a website, and known to the Search Engines.

Link popularity and incoming links have gained a lot of importance in the past few years as they play a very important role in the way Search Engines Rank Websites. The importance of link popularity is discussed next.

How To Find a Websites Link Popularity?

Each Search Engine has its own algorithms and policies for counting incoming links to a website. The Search Engines have their own commands or Search Queries that allow checking the back links for a website. They are as follows:


For Google, you can use the [link:websiteURL] query to get a list of webpages pointing to the specified website. Remember, Google never shows all the links pointing to a website at any time. This is further discussed in the section for Google and Inbound Links further in the guide.


For Yahoo! you can use the new Yahoo! Search Site Explorer at http://siteexplorer.search.yahoo.com/

Type in the required URL and click on ‘Explore URL’. On the next Screen, click on ‘Inlinks’ to see all incoming links to the specified URL.

You can change the display options by choosing the different options for ‘Show Inlinks’

* From All Pages, Except from this domain, Except from this subdomain

And choose ‘to’ options

* Only this URL, Entire Site


AllTheWeb works similar to Google. You can use the [link:websiteURL] query to get a list of webpages pointing to the specified website on AllTheWeb.


For AltaVista, use the query [linkdomain:websiteURL] to get the list of incoming links to the specified URL.

Using a Free Tool

Alternately, you can simply use some free tool like that provided on the Link Popularity Check Website to check a website’s link popularity at any time.

Complete Guide For WebMasters Collection :
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